Brief

NoRedInk locks down $6M in funding

Dive Brief:

  • NoRedInk Corp., an ed tech startup that teaches writing skills through pop-culture-saturated online drills, has amassed $6 million in a recent round of funding.
  • True Ventures, The Social+Capital Partnership, Kapor Capital, and ReThink Education are among the investors putting cash into the three-year-old company.
  • The funds will be used to hire more engineers and teachers to help expand the curriculum.

Dive Insight:

NoRedInk was created by high school English teacher Jeff Scheur, who found that while he was spending so much time giving students detailed comments — in red ink, of course — on their writing, his efforts were often not taken to heart. Papers would quickly find their way into the trash can. The goal of NoRedInk is to find a middle ground so that the comments teachers leave are actually being processed, and what better way to engage and teach students than presenting material through topics that already interest them?

Filed Under: K12 Technology
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