Dive Summary:
- On Tuesday, Scrible, the web annotation startup, announced the launch of its new student edition, marking Scrible's new focus on the education market.
- When Scrible noticed 25% of education users engaged with its site on a monthly basis compared to only 9% of average users, the startup refocused its product to specifically target the education audience.
- Scrible enables users to extract and annotate information found on the web; the new student version makes it easier to conduct scholarly research, such as auto-extracting citations and creating bibliographies.
From the article:
"... For students and professors at traditional schools, it can provide a way to organize and save web research and encourage group learning. But there could also be interesting applications and integrations with online education providers. As more educational content and experiences go digital, platforms like Scrible could boost collaborative learning and individual engagement around online documents. The startup said it’s been approached by more than a handful of education technology companies, with one deal already in place. Scrible has also been selected as a finalist in an upcoming ed tech startup competition at the SXSWedu conference in Austin. ..."