Advisory Board moves into higher ed with $850M Royall & Company acquisition
- The Advisory Board Company announced Wednesday its acquisition of Royall & Company for $850 million.
- Royall is a leading solutions provider for data-driven higher education student engagement and enrollment management, serving 350 colleges and universities.
- The acquisition will help Advisory Board expand into higher education as it seeks to offer a portfolio of solutions serving the entire student lifecycle.
Perhaps the most interesting detail about this acquisition is that the Advisory Board has traditionally operated in the healthcare space. Its higher ed expansion is a relatively new frontier for the company. That detail makes this acquisition a smart move, given Royall's status as a leader in the industry. On top of student engagement and enrollment services, Royall also offers solutions for financial aid optimization and alumni fundraising.
Follow Roger Riddell on Twitter