Arizona colleges' recruitment push seeks increase in out-of-state students
- All three of Arizona's state universities are beefing up out-of-state recruitment efforts--hiring more recruiters to target out-of-state students, increasing advertising high-traffic areas like Southern California airports and convincing the board of regents to temporarily increase the cap limiting the number of out-of-state undergraduates to 30%.
- The regents are expected to vote Friday in favor of increasing the cap to 40% through January 2015, though some of the regents would prefer that the change be permanent.
- A quarter of students at the U of Arizona, Northern Arizona U and Arizona State are non-residents, and out-of-state students are prized for the higher tuition they pay (generally up to three times more), as well as the classroom diversity they bring and their ability to increase a university's national reputation as the place to earn a degree.
From the article:
Greg Rudolph had narrowed his choice to two universities by March of his senior year. One was in his home state of California, the other in Arizona. Lots of factors came into play, but one helped cement his decision. On two separate visits to Arizona State University, he got the impression college officials really wanted him there. In California, he felt he would be just a number. ...
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