- Gannett will take over business and advertising divisions of The Ohio State University's student newspaper, The Lantern.
- The $838,500 deal will give Gannett's Media Network of Central Ohio (MNCO) access to OSU's 53,000 students.
- The Lantern finished last year with a revenue surplus.
Gannett, the largest newspaper chain in the country and publisher of USA Today, may be cutting hundreds of newsroom jobs on a semi-regular basis. But, in Ohio at least, the company is looking to reclaim some of the devastating loss in advertising revenue it has faced with its latest foray into little-known but not unprecedented territory: the college newspaper business.
The Lantern, the student newspaper at Ohio State University, announced this week that Gannett will take over its business and advertising divisions under a three-year contract. ...